Batting cages are a central feature in my own sports facility and in many of my clients’ facilities, so I know how just how tough it is to keep profits up when the spring hits. Having a 12-month marketing plan for your sports facility can help prevent the slow season‘s revenue dip, but it’s not enough to just have a plan;… [Read More]
Customer Retention at your Sports Facility Starts Here
If your sports facility’s staff is anything like mine at DNA Sports Center, they are passionate about training. So passionate, in fact, that tasks like cleaning can become mere afterthoughts. However, the cleanliness of your facility may be the most essential factor to your customer retention rate, and therefore your bottom line. Why? Because cleanliness… [Read More]