My son has always been a baseball player (as I was), but he decided to play football his senior year of high school after being recruited by a coach. Well, unfortunately, one play resulted in a broken leg, a lot of pain, and a lot of anxiety about how the injury would affect his plans… [Read More]
Increase Sports Camp Enrollment With This Tip
How many times have your instructors assured you that plenty of kids were verbally committed to attend an upcoming camp, only to have those assurances slowly disappear as the camp registration date closes in? If your sports facility is anything like mine, it happens a lot. It’s natural for instructors to feel optimistic about the prospects for an upcoming camp,… [Read More]
Preventing Theft at your Sports Center
Being a victim of theft is always painful. It feels very personal, whether the thief steals from you directly or from your sports center. Potential stolen assets range from physical products (such as candy bars from the concession stand) to data (such as client contact information). Even if you haven’t been stolen from yet, you… [Read More]
The Right Way to Give Free Lessons
Getting your sports facility noticed can be difficult, especially if you’re just getting started. Many prospective clients will only respond to your marketing if they know they’ll get a great bargain. The possibility of gaining long-term customers is usually worth the cost of giving away some free services initially, but only if you take the… [Read More]
How to Build and Sell an Effective Sports Training Program
Looking for a new programming idea that will make your business more money and help your clients achieve their athletic goals? One of my eSoft Planner baseball academy clients recently did just that: They created a baseball training program that consists of four weeks of hitting instruction, two weeks of fielding instruction and two weeks of pitching instruction,… [Read More]
Sports Facility Revenue Generator and Programming Idea: Soccer Memberships
Along with selling custom sports training packages for individual clients’ specific sports-related goals, your facility should also be promoting sports-specific monthly memberships. Ongoing memberships provide a dependable source of revenue for your sports facility and provide your clients with a convenient, consistent training option. I’ve already mentioned how DNA Sports Center‘s hitting memberships are an… [Read More]