Read our blog posts to learn more about successfully creating memberships for your sports facility, as well as the different types of memberships you can offer. Learn how it can benefit your business. Find out tips, tricks and guidelines for how to improve your business and increase financials.
Every sports facility wants more members, but keeping the ones you already have is where the real value lies. Retaining members is more cost-effective than constantly acquiring new ones. Even with great programs, you won’t keep members forever, so you must keep selling (and reselling) your memberships. Loyal customers are more likely to spend more […]
In the fast-paced world of basketball, staying ahead requires more than just talent and hard work. The right basketball training technology can give players, coaches, and facilities a competitive edge by enhancing skill development, tracking performance, and optimizing training. Whether you’re running a youth training academy, a high school program, or a private basketball facility, […]
Along with selling custom sports training packages for individual clients’ specific sports-related goals, your facility should also be promoting sports-specific monthly memberships.
Ongoing memberships provide a dependable source of revenue for your sports facility and provide your clients with a convenient, consistent training option.
Batting cages are a central feature in my own sports facility and in many of my clients’ facilities, so I know how just how tough it is to keep profits up when the spring hits. Having a 12-month marketing plan for your sports facility can help prevent the slow season‘s revenue dip, but it’s not enough to just have a plan; […]
Last week, I explained how important fitness / skills assessments are to keeping your sports facility customers happy and your employees accountable. Now I will explain why you should charge for these assessments, and how they can be an “ace in the hole” when you sell sports facility memberships. Many sports facility owners and managers shy […]
One of my clients just had his highest grossing September of all of the seven years he has been in business. Interestingly, it was more than double his previous revenue record for September. And the best part: He and his staff didn’t even do any extra work to hit that record. In fact, he’s attributing […]