The year isn’t quite over, but I’ve already checked to see which SportsFacilityExpert.com posts got the most attention in 2015. The series I wrote on business plans for sports facilities late in 2013 still contains some of the the most popular material on the site, along with other posts specifically for baseball facility owners about getting started.
Here are the top five most-read posts this year:
- Your Sports Facility Business Plan: The Mission
Thinking of opening a sports facility? You need to start by making a business plan. It doesn’t matter if you aren’t looking for investors. You need to make sure you have a business idea that is going to WORK and not just suck away months of your life in a frustrating failure.
- Startup Expenses for a Batting Cage Facility
A lot of visitors come to this site looking for info on how to open a new baseball or softball facility.Baseball and softball businesses hold a lot of appeal because they seem relatively fun and simple to run. But the idea of running a fun, simple business can cause some serious problems when it masks harsh business realities.
- Sports Facility Business Plan: The Marketing
Now that you have the basics written down, it’s time to consider how you’ll present your sports facility to your customers and your community. This includes creating your brand, establishing your price points, and creating your marketing plan for your first year.
- What Equipment Do I Need for my Sports Facility Start-Up?
If finding and paying for a great location is the biggest issue facing new sports facility owners, the next biggest hurdle is finding and paying for the equipment for that facility.To figure out what you really need and how you should pay for it, you’ll start by reviewing your business plan and then decide what and how to buy.
- How Baseball Technology Can Improve Your Facility’s Bottom Line
Baseball academy owners tend to be traditional. They like to stick to selling the same training methods that have always worked for them over the years.Brian Ching of Ninja Sports Performance in Mount Washington, Kentucky, however, is one owner who has embraced new training methods made possible with new technology for baseball academies.
Another popular post from 2015 was How to Start a Basketball Academy – a summary of the business plan series adapted for aspiring basketball academy owners.
If you haven’t read these yet, check them out and let me know what you think.