Category Archives: Sports Facility Marketing
Is Facebook at Your Sports Facility Worth the Time and Energy?
As I’ve mentioned before, social media should play a big role in your sports facility’s marketing plan. However, owners of smaller facilities might still wonder if staying up to date on social media is worth their precious time and resources, especially if they already have a business web site or just aren’t comfortable with the world [...]
Ideas for Holiday Specials at Sports Facilities
The holidays are approaching, and families are assembling their shopping lists. Your clients will be looking for memorable gifts for their loved ones. Amid all the ads for toys and electronics, will they think of your sports facility as a prime shopping spot? They should. It’s essential that you take advantage of the holidays to [...]
Sports Facility Revenue Generator and Programming Idea: Soccer Memberships
Along with selling custom sports training packages for individual clients’ specific sports-related goals, your facility should also be promoting sports-specific monthly memberships. Ongoing memberships provide a dependable source of revenue for your sports facility and provide your clients with a convenient, consistent training option. I’ve already mentioned how DNA Sports Center‘s hitting memberships are an [...]
Get Valuable Leads for your Sports Facility With Coaches Clinics
Developing relationships with local sports coaches can help bring many new athletes into your facility. If the coach decides to bring their entire team into your facility on a regular basis for practice, those athletes will often decide to come back for additional training on their own. However, just making a positive first contact with [...]
Adding a Strength Training Program at your Sports Facility
As I’ve mentioned before, classes are often the most profitable programming option for sports facility space. Whenever possible, group instruction should be given priority over rentals or private instruction at your facility. Just like sports performance programs at your sports facility, which I talked about a few weeks ago, a strength training program is also [...]
How to Increase Sports Facility Revenue with Birthday Parties
Just like recreational sports programming, birthday parties and team parties are a great programming option for your sports facility. They generate new business by increasing awareness of your business in the community and are a reliable source of revenue. The birthday parties we host at DNA Sports Center generate more referrals than almost any other [...]
